Jackie Lacey, AAF, AIFD, PFCI, CFD
Jackie Lacey has over thirty years of experience in the retail floral market and floral education field. Jackie now utilizes his experience to provide education and instructional design programs, market showroom set up, private retail consulting, product development as well as design and event planning. His current position as Director of Education and Industry Relations for BloomNet and Floriology and Senior Editor for Floriology Magazine keep him on top of market trends, current design trends, industry education and retail marketing. Jackie has won numerous awards in floral design competitions in both multi state, national and local floral associations. Jackie has been published in Floriology Magazine, SAF, “Flowers &”, “Modern Bride”, “Inside Weddings” and many others. National Television exposure includes designing and participation for WE TV programs “Platinum Weddings” and “I Do Over” as a Celebrations.com Floral Expert. Previous work for noted celebrities has come easily through participation with floral design on several major motion pictures. His position as the 2019-2021 AIFD National President and his extensive travels across the country, Hong Kong, China and Europe afford many opportunities for him to interact with designers of all levels and share this extensive background and experience to florists everywhere.
Show Notes
If you’re looking for a place to level up your skills and business, AIFD is a great resource.
Learning valuable design techniques can help you stand out with your clients and be more profitable.
Surround yourself with people that are good at the things you’re not.
Flowers help to make people happy and healthy!
When hiring, look for certified designers.
Be persistent and have the desire to do whatever it takes to achieve your goals.
A great recipe for success is: Quality Products, Customer Service, and Care!